Distrust in Salespeople is Lose-lose
When clients distrust salespeople, they share less information because they don't want it used against them. As a result, salespeople miss important information that would help them add more value to the client (lose) and attain more sales (lose).
Traditional sales and sales management methods emphasize mindsets and behaviors that cause clients to distrust salespeople. Deadlines from companies can lead to salespeople pressuring clients to buy to fit the company's needs, further increasing distrust.
Traditional sales language creates an adversarial rather than collaborative tone. Do you want to be a "target", "qualified", and"closed"?
Titles such as 'Sales Representative" reveal the dominant intent = 'to Sell my products' and 'to Represent my company'.
Our Solution: Become a Client-Champion
Be the salesperson that your client wants to buy from. Your job title reveals your priority- = your Client = and your function = to be a Champion for your client. You make your clients champions in their organizations & communities.
We share beliefs and behaviors that cause top 1% sales performance. Using proprietary methods, we transfer proven approaches to you for your immediate use.
Client-Champions make life-long friends from people who they first meet as business contacts. Trust, then progress. We know that trust is the currency before relationships, partnerships and legal tender ($). We use language that supports our trustworthiness: not 'targets' rather 'future friends'; not 'qualify' rather 'find the fit'; not 'close' rather 'open our partnership'.
Client-champion selling methods are working for salespeople from over 40 industries and 48 countries.
Offerings Only Available Here
Authentication, Workshops, Manual

Authentication as Client-Champion
Third-party certification that you are trusting of, and trustworthy for your clients so they can immediately share all relevant information with you and attain the maximum value from you and your organization. Authentication includes attaining 100% on proven methods tailored by you for your situation, and 3 LinkedIn or 5 private recommendations from clients.
Client-Champion Manual
44+ proven methods with examples and templates to enable effective and efficient transfer for your immediate use, and to make you even more successful

Results-Driven, Experienced Guidance

Adjunct Instructor, Harvard Division of Continuing Education
John Westman
"Let's recognize the sales professionals who help their clients become even more successful. Let's spread these methods. Let's demonstrate and promote sales a trusted, honorable profession."
–As marketing and sales leader, beat quotas for 10 companies in 6 distinct markets, including 2 Fortune 300 & 7 start-up companies
–Instructor of high performance professional selling and sales management at Harvard Extension School & Harvard Professional Development Program
–Top 1% Coach for RNMKRs, 2022 & 2023, for this global artificial intelligence sales competition, with the #1 and #2 performers out of > 2,500 competitors in 2022

Senior Business Development - Your Client Champion
Calgary Alberta, Canada
Blair Hamer
–FY 2022 sales =$7.0M vs. quota of $2M
–Promoted to Senior Business Development Manager from Technical Sales Representative
–10 Years as Senior Measurement Specialist at Intricate Group
–Principal for 4 years at Peace River School Division Rookie of the Year Award & Fastest Growth Award with PropertyGuys.com
–Top 40 under 40, Lethbridge Chamber of Commerce
Client-Champion Pioneers

Senior Account Executive, Dell Technologies, Milwaukee, Wisconsin
Leon Baumann
Leon is a 22+ year sales executive who has dedicated his career to high performance and continual improvement.
Leon has been trained by many companies including Dell, Oracle and EMC, many excellent managers, had SPIN & MEDDPIC & Challenger Sales training, and he seeks out and has received additional training from Harvard, Kellogg and Wharton. Leon is a trusted, influential leader at Dell and strives to make his clients even more successful than they thought they could be. Leon has many friends who he has met through his role as a revenue creator. Leon’s passions include helping others maximize the benefit of their use of technology, playing tennis with his daughter and coaching his son’s youth baseball team. Leon’s beliefs and behaviors provide his clients with safe and secure technology solutions, confidence in their decisions, peace of mind and excitement about the future. Leon wants to help lead the movement to create salespeople who are exactly what buyers int the enterprise sales world want - trusted, experts in their fields, ‘sense-makers’ of complicated situations, with focus on helping as kind and empathetic people.

Chief EyeMail Officer, Atlanta, Georgia
Lisa S. Jones
Lisa is the founder and CEO of EyeMail, Inc. and inventor of a breakthrough video-in-email technology that increases engagement between the sender and receiver, including clients, prospects and colleagues. Lisa has received dozens of awards and most recently won the Delta Catalyst of the Year Award for innovation and excellence from Delta Airlines. Lisa' experience includes NASA, AT&T and is completing her Executive MBA from Harvard. Lisa has many life-long friends who began as EyeMail clients and partners. Lisa elevates clients email campaign effectiveness and makes her clients even more valuable to their organizations through her support and products. Lisa wants to lead the movement to create sales people who are are trusted and who make the world better for their clients and beyond. https://eyemailinc.com/

Financial Advisor, Longwise Wealth Partners, Lakewood, Colorado
Anthony Vincent
Anthony is a trusted, influential partner with over 200 clients over the past 7 years. Anthony treats his clients as lifelong friends and brings positive energy to his clients and colleagues. Anthony has experiences as a recording musician, Entrepreneur, and has made many new friends and overachieved his quota each year since 2015. Anthony’s financial expertise, relationships with other experts, and highly effective business practices delivers superior wealth management to fortune 100 executives, professional athletes, and top-level consultants across the country. Anthony’s beliefs and actions provide his clients with confidence, peace of mind and excitement about their financial plans and actions. Anthony wants to lead the movement to create salespeople who are exactly what buyers want - trustworthy, experts in their fields, completely focused on helping the buyer, kind, and good people.

Head of Business Operations, Zeevan, Vienna, Austria
Madeleine Tang
Madeleine is an entrepreneur, expert in digital marketing in China, and expert in establishing and developing partnerships between Chinese and European businesses. Madeleine was a participant in the Harvard Strategic Sales Management Program in August, 2022 and has implemented many Client-Champion methods that have grown her business and career. Madeleine wants to expand the movement to bring trustworthiness into the sales profession, and to transfer top 1% practices that she has seen first-hand make clients more successful, and at the same time bringing intrinsic and monetary rewards to her and her business.
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Cybersecurity Leader
Sean Chong
Sean is a 23-year cybersecurity leader who builds and improves robust information security programs that enable companies, such as Dell, HireRight and Capital Group, attain their strategic goals. Sean has a Masters in Management from Harvard Extension School, and was an outstanding student in the Professional Selling and Sales Management course where many Client=Champion methods were taught and developed. Sean wants to spread the beliefs and behaviors from the Trusted=Ally program to help professionals who are not in formal selling roles to be even more succesful.
Authenticated Client=Champions and Trusted=Allies (high performance beliefs & behaviors for professionals in non-revenue producing roles)
Elizabeth Sedlak, VP of Business Development @ LearnWell
https://www.linkedin.com/in/elizabeth-sedlak-66175462/
Elizabeth is a 15-year education and healthcare leader who helps healthcare facilities, school districts and patients gain access to school-age education programs and mental health services. She works with the Senior Management Team at LearnWell to support the business development functions for LearnWell Academics and Virtual Tutoring, Comprehensive Counseling, and ilearn wellness group. Elizabeth has a Masters in Management from the Harvard Extension School, and afterwards supported Professional Selling and Sales Management course as a teaching assistant where many Client=Champion methods were taught and developed. Elizabeth seeks to understand each client’s unique needs and develop workable solutions to reach their goals. She is passionate about being a trustworthy leader, coach, and salesperson.
Authenticated Client=Champions
Authenticated Trusted=Allies
Mohamed Masoud, Commercial Professional: Consumer goods
https://www.linkedin.com/in/mohamed-hussein-massoud-45339226
“The process of acquiring the 'Trusted=Ally' certification has profoundly deepened my understanding of the significance of my contributions, both within my organization and among my colleagues. This certification has presented me with a valuable opportunity to receive insightful feedback, allowing me to further develop through meaningful contributions to the success of those around me. It has reinforced the importance of collaboration and support, illuminating ways in which I can actively foster the growth and achievement of my colleagues. Overall, this experience has empowered me to better serve as a trusted ally within my professional community.”
Maya Agarwal, Marketing Manager, Google
Chrissie Buchanan, Owner and Agile Marketing Strategist at LeanSprint Marketing, https://www.linkedin.com/in/chrissiebuchanan/
"The trusted ally certification was a valuable exercise for me and sparked some productive conversations with my colleagues as well. Integrity is important, and to ask for trust openly and honestly is a great sign that you are someone who can be trusted. I think if more people did this, it would make working relationships so much more fulfilling and productive."
Robert Zarzecki, Compensation and Workforce Analytics, https://www.linkedin.com/in/robert-zarzecki-ab9450b5/
“The Trusted Ally authentication has immense value to both yourself and your organization. For me personally, the journey to authentication has been very rewarding, with the ability to hone in and focus on being that trustworthy friend, colleague and peer. For my organization and team, it has tremendous value in knowing they have a true trustworthy resource that will have their best interests in mind at all times.”
Hafsah Syed, Brand Strategist | Visual Storyteller | Customer Empathy | Executive TV Producer, https://www.linkedin.com/in/hafsahsyed/
“The Trusted Ally certification is a powerful tool for enhancing personal influence and fostering growth. By questioning and challenging fundamental assumptions, this certification empowers individuals to reassess their purpose in life from multiple perspectives. It encouraged me to dive deep into finding an intersection that harmonizes with my earned credibility, integrity, and inspiration, aligning them with my purpose. It provided the necessary emotional lift to set goals by attaching them to something greater than personal ambition. Regardless of your age or career stage, undertaking this certification will prompt profound self-reflection, enabling you to reflect on the life you’re shaping for yourself and make choices based on that.”
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